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  • Writer's pictureKaren Suarez

I Keep Hearing I Should Be on LinkedIn…Why?

Updated: Feb 2

If you are #jobhunting, it is essential even if you dislike social media. Since most of your job search should focus on #networking (85% of jobs are not posted), this is the place to begin. Most recruiters will view your profile before reading your #resume, and ALL employers will search for it when you apply for jobs.

Additionally, it will allow you to find job listings and set up alerts for new opportunities. You can also reach out to recruiters, indicate the roles you seek, list skills, upload presentations, foreign language, and certifications.

It Can Be the Key to Network Your Way into a Job

The adage 'it's who you know' goes a long way in your job search. It only takes connecting with one person to put you in front of the hiring manager for an interview. In addition, you can reach out to people working at places you are interested in to get a sense of the company culture.

It Is Different From 'Fun' Social Media Sites

Unlike Facebook, Instagram, TikTok, LinkedIn a professional platform. It is a tool to connect you with recruiters, hiring managers, and others in fields that interest you. Finally, you can join groups in your profession. These often list jobs and can keep you updated on industry trends.


  • Only connect with people you know. Quality is more important than quantity.

  • Always send a personalized message when you send a connection request.

  • Complete the About (summary) section, so your profile is at the 'All-Star' level.

  • Upload a professional headshot (a good cell phone photo is fine) because some employers will only view profiles with pictures.

  • Change the default LinkedIn URL to delete the digits after your name.

Remember, recruiters scour profiles every day seeking qualified candidates. Create your profile for what you aspire to do.

If you need help with your job search, contact me for a free phone consultation.


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